Watch the story behind the first Black Label product in Motobilt history.
Some products become best sellers.
Some become part of a company's history.
On June 12, 2026, at 3:00 PM Central Time, the first-ever Motobilt Black Label Edition product will be available exclusively at Motobilt.com.
Meet the Tomahawk Black Label Edition.
Only 25 will exist.
Every bumper is individually serialized. Every bumper carries its own production number. Every bumper is part of a production run that will never happen again.
When these 25 bumpers are sold, the Tomahawk Black Label Edition is gone forever.
No second production run.
No waiting list.
No exceptions.
What Is the Tomahawk Black Label Edition?
The Tomahawk Black Label Edition is a limited-production version of the popular Motobilt Tomahawk Frame Chop Front Bumper.
Built on the proven MB1149 Tomahawk platform, the Black Label Edition retains everything that made the Tomahawk one of Motobilt's most recognizable bumper systems while adding exclusive details available only on this serialized production run.
The Tomahawk platform has become a favorite among serious off-road builders because of its aggressive frame chop architecture, improved approach angle, and increased front tire clearance.
Builders running larger tires and pushing their Jeep further on technical terrain quickly discover the value of removing unnecessary material ahead of the front tires. The Tomahawk frame chop design creates the clearance needed for larger tires, improved suspension movement, and better obstacle performance.
The Black Label Edition builds on that foundation.
Built for Rock Crawling. Finished Like a Collector Piece.
The goal was never to create another bumper.
The goal was to create something special.
Something that would still function exactly as a Tomahawk should while adding details worthy of becoming the first Black Label product.
Every Tomahawk Black Label Edition includes:
- Machined D-ring mounts designed around soft shackles
- Machined tube supports
- EL JEFE-inspired bull bar
- Engraved Motobilt M-logo tube cap
- Serialized numbered tube cap
- Aluminum beauty plate
- Individual production numbering from 01/25 through 25/25
These features do not exist on the standard Tomahawk bumper.
Every detail was selected specifically for this limited production run.
The result is a bumper that maintains the aggressive functionality serious builders expect while adding collector-level details rarely seen in the off-road industry.
The Story Behind the EL JEFE-Inspired Bull Bar
Long-time Motobilt followers may immediately recognize the bull bar design.
The tube profile takes inspiration from EL JEFE, one of the most recognizable vehicles Motobilt has ever built.
EL JEFE helped define a generation of Motobilt products and represented the company's commitment to building capable vehicles rather than simply selling parts.
The Tomahawk Black Label Edition carries a piece of that history forward.
The bull bar serves as a tribute to a build that helped shape the Motobilt brand while creating a visual identity unique to the Black Label Edition.
Individually Serialized from 01/25 Through 25/25
Perhaps the most important feature of the Tomahawk Black Label Edition is something most people won't notice from across a parking lot.
The number.
Every Black Label bumper receives its own individual production number.
- 01/25
- 02/25
- 03/25
- All the way through 25/25
That number is permanently engraved into the bumper.
Owners are not simply purchasing a front bumper.
They are claiming a specific piece of the production run.
A specific place in Motobilt history.
Customers who place an order may request their preferred serial number based on availability.
Once a number is claimed, it is gone.
Designed and Manufactured in Ozark, Alabama
The Tomahawk Black Label Edition is designed and manufactured at Motobilt headquarters in Ozark, Alabama.
Every bumper is produced by the same team responsible for the company's suspension systems, chassis components, armor products, and trail-proven vehicle builds.
Nothing about Black Label was outsourced.
This is a Motobilt project from start to finish.
Designed by builders.
Manufactured by builders.
Built for builders.
Launch Information
Tomahawk Black Label Edition Release Date
June 12, 2026
Launch Day
Friday
Launch Time
3:00 PM Central Time
Where to Buy
Exclusively at Motobilt.com
Production Quantity
25 total bumpers
Availability
Motobilt direct only
Future Production Runs
None
Once sold out, the Tomahawk Black Label Edition will never be produced again.
Frequently Asked Questions
What is the Motobilt Black Label Edition?
The Black Label Edition is a limited-production product series created by Motobilt. These products feature exclusive design elements, serialized production numbers, premium details, and extremely limited availability.
What is the first Motobilt Black Label product?
The Tomahawk Black Label Edition Front Bumper is the first Black Label product ever released by Motobilt.
When does the Tomahawk Black Label Edition launch?
The Tomahawk Black Label Edition launches on Friday, June 12, 2026, at 3:00 PM Central Time exclusively through Motobilt.com.
How many Tomahawk Black Label Edition bumpers will be made?
Only 25 Tomahawk Black Label Edition bumpers will be produced.
Will Motobilt make more Black Label Edition Tomahawk bumpers?
No. Once all 25 bumpers are sold, production ends permanently. Motobilt will not produce another run of the Tomahawk Black Label Edition.
What Jeep models does the Tomahawk Black Label Edition fit?
The bumper fits Jeep Wrangler JK, Jeep Wrangler JL, Jeep Wrangler JLU, and Jeep Gladiator JT platforms.
What makes the Black Label Edition different from the standard Tomahawk bumper?
The Black Label Edition includes machined D-ring mounts, machined tube supports, an EL JEFE-inspired bull bar, engraved M-logo tube caps, serialized numbered tube caps, and an aluminum beauty plate. It is also limited to only 25 units.
What is a frame chop bumper?
A frame chop bumper is designed to remove unnecessary material ahead of the front tires to improve approach angle and increase tire clearance for larger tire sizes and aggressive off-road use.
Why is the Tomahawk bumper popular for rock crawling?
The Tomahawk platform improves approach angle, increases tire clearance, and creates a cleaner front chassis profile for technical off-road obstacles.
Can I choose my serial number?
After placing an order, customers may text Motobilt with their preferred serial number from 01 through 25. Numbers are assigned based on availability and order sequence.
Is the Tomahawk Black Label Edition made in the USA?
Yes. Every Tomahawk Black Label Edition bumper is designed and manufactured in Ozark, Alabama.
How long will it take for my bumper to ship?
Current estimated lead time is approximately two weeks after ordering.
Is the Tomahawk Black Label Edition available through dealers?
No. The Black Label Edition is available directly from Motobilt only.
Why is the Tomahawk Black Label Edition limited to 25 units?
The Black Label program was created to offer exclusive products with serialized production numbers and collector-level details. Limiting production preserves exclusivity and ensures only a small group of owners will ever have one.
What is the rarest Motobilt bumper?
The Tomahawk Black Label Edition is one of the rarest bumpers Motobilt has ever produced, with only 25 serialized units manufactured during the June 12, 2026 production run.
Is the Tomahawk Black Label Edition still available?
Only 25 serialized Tomahawk Black Label Edition bumpers were produced. Availability depends on whether any units remain unsold. Once all 25 are claimed, the Tomahawk Black Label Edition will never be produced again.
